Posts from —
May 2008

Why (Some) Failures Get Ahead In Life

Written by Paul on May 31st, 2008

This is the sixth in a series of posts about the lessons I wish I’d learned earlier in life.

I’ll admit it, I’m a perfectionist. I spend way too much time trying to make sure that everything is just right (read: perfect) before I show it to anyone. Besides the fact that I waste precious time beating myself up over trivial things, I’ve learned that there is a huge benefit to pushing things out quickly to see if …

Build community, but tend to business

Written by Paul on May 27th, 2008

This is the second in a series of posts about rethinking your personal brand.

Let’s face it, everyone’s a salesman and they’re constantly trying to feed you what they think you want to hear. The problem is that too many of them fail to follow through and actually deliver on their promises.

Take a look around the web and you’ll easily find 375649874 tips on building community to

Don't Waste Your Time On Books (Plus: Get A Free Book)

Written by Paul on May 23rd, 2008

Now that you’ve followed my advice to buy some books. (You did get the books, right?) Here are two awesome tips on how to read a business book:

1. Decide, before you start, that you’re going to change three things about what you do all day at work. Then, as you’re reading, find the three things and do it. The goal of the reading, then, isn’t

Stop Waiting For Nothing

Written by Paul on May 21st, 2008

This is the fifth in a series of posts about the lessons I wish I’d learned earlier in life.

A few days ago, I got an email from one of my readers who was looking for some brainstorming help with her personal brand. Before I could even read it, I noticed that nearly every sentence started with “If only…”

Here’s the thing people, successful people create their own opportunities and direct the flow of their own lives. …

The Best Way To Spend $20, Today

Written by Paul on May 15th, 2008

It’s already halfway through May and you should have received your federal stimulus check by now. Do you know what you’re going to do with it?

A few weeks ago, my friend Ramit quoted me when I said that books are the most cost-effective way to invest in yourself. If you buy one book per week, for $20 each, that’s $1,000 …

See The Big Picture

Written by Paul on May 12th, 2008

This is the first in a series of posts about rethinking your personal brand.

Times have changed: Smarts, diligence and hard work aren’t enough to ensure career success. We all know lots of hard-working, intelligent people who are stuck in dead-end jobs, unemployed or (worse) unhappy with their current position. Personal branding is about developing a strategy that positions you differently from others.

The Big Picture

Know yourself. A …

The Importance of Useable Ideas

Written by Paul on May 9th, 2008

A friend of mine called me out of the blue a few months ago, here’s how the conversation went:

Me: “Hey man, how’s it going?”
Him: “Great! Listen, I know you’re busy but I want to start a business”
Me: “Ok.”
Him: “Where do I start?”
Me: “Uh, what kind of business?”
Him: “You tell me!”
Me: “I’m hanging up now.”

First, let me say that I love helping people succeed. I really do. But for …

First, Give Value. Then, Get Value.

Written by Paul on May 6th, 2008

This is the fourth in a series of posts about the lessons I wish I’d learned earlier in life.

When I was younger, I loved going to Costco with my parents for a single reason: free food. For those of you that have never been there, they have small kiosks at the end of every aisle where they gave away samples of new foods and drinks. (And, as you know, Indians love free stuff.)

The food sample is one of …

Five Tips to Rethinking Your Personal Brand

Written by Paul on May 2nd, 2008

Ten years ago, Tom Peters defined personal branding:

Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.

It’s that simple — and that hard. And that inescapable.

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