A few weeks ago, I realized that this site was running slow. Really slow. On average, it took ~3 seconds for any page to load. It was killing my SEO juice and I noticed that I was starting to lose readers left and right. I called my friend Vid immediately and he pointed me to his new service, ZippyKid. The results speak for themselves: I saw a 300% performance improvement once he took over this site. So, I asked him to tell me a little more about how it all works.
What is ZippyKid?
How did you get started?
Over past 3 years, I’ve noticed an increase in clients asking me help with their WordPress sites. I wrestled with outdated plugins and insecure configurations for ~30 sites before I started to notice patterns. Being a programmer, I automated the things I could and looked for tools to help me manage everything else.
Tell us a little more about the tools you use on a daily basis.
It can vary, but this is what you’ll find me using on most days:
Can you tell us a little about your backoffice infrastructure?
Github/Git for version control, Rackspace Cloud for hosting, Chargify for billing and custom scripts to install/update WordPress across multiple servers. Here’s how the magic happens (click for a larger version):
What were some of the biggest mistakes you made in growing your business?
I waited 365 days way too long to launch the site. I kept thinking about all the things I thought I needed: a rock solid billing system, proper control panels, status monitoring, [insert 435820746254 other excuses here]. I should have started this a long time ago.
If someone wanted to start a business similar to yours, what advice would you give to them?
Don’t wait. If you’re honest with your customers, they’ll understand and help you. I’ve told my customers that it’s just me and one person to answer emails, this helps manage their expectations and mine. I don’t promise 24/7 support, I promise fast loading, secure, and reliable websites.
A couple things I noticed while talking to Vid:
Yeah, I think you need those s...
Absolutely agreed. After havi...
That's the problem, it shouldn...
Agree 100%, but it seems that ...
Congratulations and all the be...